Juventus Executing Strategy Mandated from Higher-Up

The Juventus ownership recently issued a €200M capital increase and will contribute directly to 60% of it, pouring in €80M right away to settle the debts and compensate for the early losses this campaign. However, the plan to make the team more sustainable financially is going all steam ahead, La Gazzetta dello Sport relays (via Tuttomercatoweb).

It already started last summer. The Bianconeri completed just one signing, Timothy Weah, spending €12M. They were open for business on most of their players, provided the suitors offered as much as they requested. It didn’t happen.

Elkann, who chairs holding that controls the team, imposed to completely sever ties with the Andrea Agnelli era. Juventus renounced to appeal again in the Calciopoli case. That legal battle hasn’t produced any tangible result. The Bianconeri are also in the process of abandoning the Super League and didn’t fight the allegations of financial misconducts too hard, plea-bargaining to contain the damage to just one season.

The fresh money won’t lead to a major investment in January, but the Old Lady will make at least one cost-effective addition to replace Nicolò Fagioli and Paul Pogba. Their midfield is too thin without them.

Elkann’s plan for the future is to have a more Italian and younger squad and lower the payroll. He has tasked new Juventus director Cristiano Giuntoli with carrying out his vision.

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