Finance Corner: Football and Green Economy, the Pistoiese Model

“Orange Is the New Green” is the name of a project for environmental sustainability presented on July 6, 2020 during an event organized by Serie C side Pistoiese. The project aims at "mixing" the two colors - the orange of Pistoiese and the green of the environment - to build a football club that cares as much about their sporting results as they do about their social commitments.