A change in sporting strategy by Napoli since the start of the season has permitted them to excel across all fronts, augmenting their overall brand value.
NAPLES, ITALY - DECEMBER 13: A banner displaying a picture of the deceased Diego Maradona is displayed in his memory inside the stadium prior to the Serie A match between SSC Napoli and UC Sampdoria at Stadio Diego Armando Maradona on December 13, 2020 in Naples, Italy. Sporting stadiums around Italy remain under strict restrictions due to the Coronavirus Pandemic as Government social distancing laws prohibit fans inside venues resulting in games being played behind closed doors. (Photo by Francesco Pecoraro/Getty Images)

Liverpool Warn Fans of ‘Dangerous’ City, Infuriate Napoli

Liverpool have warned supporters traveling for the Napoli game of the presumed dangerous reputation of the city, hinting that they could be victims of theft, robbery, or assault in the southern Italian city ahead of the mouth-watering Group A matchday opener.

The club’s fan services profile on Twitter – Liverpool FC Help – issued sets of recommendations and directions for how to go about the trip to Naples, including suggesting ‘not to wear club colors’ and to avoid the city center.

In addition to the above guidance, the supporters have also been asked ‘not to leave their respective hotels to eat and drink’, and to ‘avoid becoming isolated in areas away from the port area’, which is regarded as the city center. The Stadio Diego Armando Maradona is located on the western end of the city in the Fuorigrotta area.

Liverpool managing director Andy Hughes believes the Napoli tilt could be an overwhelming prospect (via Sky).

“Look, I do understand that some fans will want to make an occasion out of this trip. However, in this case I’d urge supporters not to wander into the city on their own, or to be wearing club colors during their stay in Naples.”

Jurgen Klopp in his pre-match press conference snapped at a reporter who asked him if he thought Naples was a dangerous city, accusing him to be desperate to create headlines.

Liverpool’s actions have understandably attracted negative attention in not only Naples, but in Italy in general.

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